UGC Creator . New York

Liya Yats

UGC Creator / New York

Liya Yats

About me

Contacts

I create refined beauty and skincare UGC that blends elevated visuals, authentic storytelling, and structured formats content for modern brand campaigns

• Skincare

• Haircare

• Beauty

I’m Liya Yats, a NYC-based UGC creator.
I create beauty and skincare content that feels like a friend's recommendation, not
an ad. Premium visuals paired with honest storytelling that converts.

I work with brands that value authenticity. Every video is built with strategic hooks, clear product narratives, and refined aesthetics — designed to stand out while staying true to how people actually engage with beauty.

Focused on hooks, clarity, and formats brands can reuse across campaigns

Trusted by global beauty brands

01.

2+ years
of experience

02.

300 +
videos created

03.

Skincare

Portfolio

Lagom

organic product demo

La Roche-Posay

organic launch video

Bioderma

organic trend-based video

Evidens de Beaute

ad testimonial with talking head

Beauty

Polite Society

organic mascara launch video

Revlon

organic shade try-on

Timephoria

ad testimonial with talking head

Vivienne Sabo

organic mascara comparison

Multi category UGC

Black Brown

organic hair routine

SJP Fragrances

organic lifestyle fragrance video

Chillhouse

ad product demo with talking head

SJP Fragrances

organic fragrance-inspired look

Versatile UGC formats adapted for different product categories and ad goals

Photography

go to the full portfolio

Contacts

SKINTIFFIC_OFFICIAL

Testimonials

• profes-
sionalism

• high-
quality

What my clients say most often

— Brand Team

TOSOWOONG

Reviews / Brands

“... This is our 3rd or 4th time working with Yuliya, she is soo unbelievably impressive! Love her content, delivery time, and voiceovers. An absolute gem!”

— Brand Team

Contacts

Vivienne Sabó

“... Hi Liya! Great news, both videos were approved!
The videos are wonderful - the brand specifically asked me to pass along how much they loved them!...”

— Brand Team

Thu Brule

“... We truly enjoyed working with you. Your professionalism, authenticity, and positive energy made this collaboration a great experience for our team.
It was a pleasure collabora-ting with you, and we
hope to work together again in the future.”

“... Just wanted to say your video turned out so well!!
Also, just wanted to mention that we loved the before-after you included. We don't have any revisions. Nice job! ...”

• trust